Catalogue by need
Products are filed by usage — routine, hair, home — rather than by range, so customers find what they need quickly.
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E-commerce · Beauty & cosmetics2025
L.caverne
LaRoutine, Tunisian beauty expertise online
L.
02E-commerce · Beauty & cosmetics
L.caverne
2025L.caverne · Tunisia
LaRoutine, Tunisian beauty expertise online
L.caverne is a premium Tunisian cosmetics brand. We built its complete online store — a catalogue organised by need, carefully written product pages, online payment and delivery across Tunisia — with a design that respects the brand.
The starting point
LaRoutine shared its beauty advice on social media but had no point of sale online. Customers could neither browse the full range nor order without starting a messaging conversation.
Our response
We designed a store structured around the need rather than the brand ("Routine", "Hair", "Home"), with product pages that genuinely make you want to buy: inspirations, contrasts, textures and expected results. The checkout path was shortened as much as possible, with home delivery across Tunisia.
The outcome
A store that sells advice as much as product: customers find their routine without a private message, and the brand can finally measure its sales.
Services delivered
ecommercewebdesignmaintenance
l-caverne.com
Product pages that sell
Inspirations, textures, contrasts and expected results: every page answers the questions customers ask before buying.
Three-step checkout
Cart, online payment, then home delivery across Tunisia. No account needed to order.
Brand respected
A sober, premium visual identity designed to leave room for the products and the light.
Technologies used
- Next.js
- TypeScript
- Tailwind CSS
- Stripe
- i18next
- Technical SEO
Next projectCentre RAMI RadiologieView the case study
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